Looking to get in on the Maple Leafs’ season ticket holders club? It might cost you a bit more than you thought.
The MLSE has said that they will be raising season seats by $7-$16 a game, without mention of where they might be lowering costs. The raise in costs is in hopes that scalpers will be less likely to buy tickets, and that more tickets will end up in the hands of the “fans”.
This is what David Hopkinson, chief commercial officer of the MLSE, about the price hike…
“If we don’t price the tickets appropriately versus what the market is going to pay for them, guess what happens,” Hopkinson says. “The tickets don’t get cheaper. Just other guys make the money . . . and that doesn’t help your hockey team. That doesn’t help us get better.”
So basically, they are taking the tickets that were already unaffordable, and making them even worse. It may as well be a “Scalper Tax”.
Read more here.